THE PROJECT

Techo is an established NGO that works to address the needs of the poor and underserved throughout Latin America. Change Heroes is a video-based fundraising platform that supports nonprofits such as Techo. Together with OSD, the project was to design and execute a pilot Impact Journey that would enable fundraisers to fund a home in El Salvador and then go build it. The goal was to establish a template for future Impact Journeys that will engage Millennials in changing the world around them.